Minrs
This is a branding project for a data-centric company. The branding inspiration came from intrepid miners in search of super rare and valuable minerals, data in this case. Minrs has a modern and techy vibe due to its vibrant color system and the custom created typography. Embracing an ethereal, almost out-of-space aesthetic, minrs captures the essence of boundless data potential. Because information is a gold mine and they know exactly how to extract it. Agency - Legendary People + Ideas Art Director - Luís Barata Creative Director - Tiago Ribeiro Copywriter - Daniela Pineu